Links are what makes websites perform. So let’s get right to it. The good, the bad, and the ugly: Good: A good link is a natural(ish) link which is used in context. Think of it as a citation. If I am talking about McDonald’s coffee burns and […]
Read more →
For this month’s traffic report I took a look at Google Analytics for several attorneys and results were all over the place. Commonalities included very low amounts of traffic on February 13, February 20, and February 27. These dates are all Saturdays. Saturdays are always slow traffic […]
Read more →
Some businesses have links from Wikipedia. Examples include Microsoft, American Airlines, and Red Hat. So what about The Law Offices of John Doe? Most law firms can not have their own page, but some can. Most law firms can not have a Wikipedia page because the moderators […]
Read more →
Wikipedia is a very powerful site. A link from Wikipedia is nice but that alone is not going to more the meter much in Google search. Don’t get me wrong, it will help and is a great part of a link portfolio, but the link alone will […]
Read more →
I get to see the link portfolios for personal injury attorneys often. Usually it is after an SEO company has been fired for either goofing up a law firm’s presence in Google search or because they failed to produce results. One of the oldest tricks in the […]
Read more →
Personal injury lawyers and law firms spend a ton on pay per click advertising, especially those who do not rank in Google search. It would be far cheaper to invest in a solid SEO guru. AdWords show up in search immediately, so lots of people run them […]
Read more →
All personal injury lawyers who monitor their website’s traffic using Google Analytics or another software know that traffic dips in December. In January of 2016 there have been fluctuations in traffic. I have seen many law firms drop in rankings. Of course, for every rankings drop, someone […]
Read more →The monthly ad spend is driven up by how broad the geographic reach of your campaign is and which keywords and key phrases you are targeting.
Read more →Disclaimer: Below are observations, facts, and opinions. This article is not meant to sway anyone one way or the other- these are just important differences between Justia and WordPress. In my line of work, I use both sites daily. Justia offers up websites for personal injury lawyers, […]
Read more →
Before continuing, if you are experiencing fluctuating traffic or spikes in your law firm’s traffic you should read about referrer spam affecting personal injury websites. How much traffic should you be getting? If you have logged in to Google Analytics you may be surprised to see how […]
Read more →This site exists to inform personal injury attorneys on how to do search engine optimization (SEO). My name is Len and my telephone number is 919-475-1883
