SEO for Personal Injury Attorneys

Archive for the SEO Category

Should Injury Attorneys Build Their Practice Before Advertising Online?

Should Injury Attorneys Build Their Practice Before Advertising Online?

Whether personal injury attorneys should build their practices before advertising online is nearly a chicken or the egg question. There’s an answer though. Competition between personal injury lawyers is intense. Indeed some are more established and renowned than others. It seems like gravity pulls their clients in […]

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Can I keep my Analytics Data when Leaving FindLaw?

Can I keep my Analytics Data when Leaving FindLaw?

If you’ve ever tried to track the traffic to your law firm’s FindLaw website you’ve likely been confronted with FindLaw Insights. This is FindLaw’s version of Analytics. It’s sort of like using Google Analytics minus a bunch of important features. If you are leaving FindLaw it would […]

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Ads in Google Maps for Personal Injury Lawyers

Ads in Google Maps for Personal Injury Lawyers

I spotted this being beta tested in April of 2016. It has yet to go live. If you are reading this and it is live then you may be interested in AdWords Extensions. In April 2016 Google began testing pay per click ads in Google Maps, also […]

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Should I use Remarketing Ads for Personal Injury Clients?

Should I use Remarketing Ads for Personal Injury Clients?

The first time I saw a remarketing ad and realized what the heck it was, I thought that it was really cool. Most personal injury lawyers will think the same thing. And, I see personal injury lawyers using remarketing all the time (when my ad blocker is […]

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Thoughts on Call Tracking for Personal Injury Lawyers in 2016

Thoughts on Call Tracking for Personal Injury Lawyers in 2016

If you are in to SEO at all you’ve heard of NAP consistency. This is keeping your business name, address, and phone number (and URL) consistent across the web. In 2016 Google has begun running brief tests in mobile search where they scrape a phone number from […]

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Outbound Link Penalties for Personal Injury Lawyers?

Outbound Link Penalties for Personal Injury Lawyers?

In April 2016 Google began penalizing websites for outbound links. This was primarily used for fashion bloggers and bloggers who review products. Here’s what the penalty notification looks like, as displayed in Google Search Console: The writing was on the wall for those who pay attention to […]

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Hacked Personal Injury Law Firm Website Bad for SEO

Hacked Personal Injury Law Firm Website Bad for SEO

If your personal injury law firm’s website has been hacked please feel free to contact me today for assistance or visit my page on malware removal. Over the years WordPress has evolved from a blogging platform to one of the best content management systems (CMS) out there. […]

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What is the Best Link Building Software for Personal Injury Lawyers?

What is the Best Link Building Software for Personal Injury Lawyers?

If you ever hear the word “software” in combination with “link building” in the same sentence, paragraph, or even page, run! There is no good automated link building software. 99.9% of the time when you hear about link building software, it is because people are referencing a […]

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Personal Injury Backlinks: The Good, the Bad, and the Ugly.

Personal Injury Backlinks: The Good, the Bad, and the Ugly.

Links are what makes websites perform. So let’s get right to it. The good, the bad, and the ugly: Good: A good link is a natural(ish) link which is used in context. Think of it as a citation. If I am talking about McDonald’s coffee burns and […]

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Personal Injury Web Traffic Report February 2016

Personal Injury Web Traffic Report February 2016

For this month’s traffic report I took a look at Google Analytics for several attorneys and results were all over the place. Commonalities included very low amounts of traffic on February 13, February 20, and February 27. These dates are all Saturdays. Saturdays are always slow traffic […]

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This site exists to inform personal injury attorneys on how to do search engine optimization (SEO). My name is Len and my telephone number is 919-475-1883

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