SEO for Personal Injury Attorneys

Personal Injury SEO Blog

Thousands of Personal Injury WordPress Websites Hacked February 2017

Thousands of Personal Injury WordPress Websites Hacked February 2017

Today I located approximately 5,000 pages in Google search results belonging to personal injury law firms which have been defaced. The defacing is minor and easy to repair. If left un-repaired, attorneys face getting their sites de-indexed from Google search, which is going to be very bad […]

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Los Angeles Personal Injury SEO Rankings – January 2017 Edition

Los Angeles Personal Injury SEO Rankings – January 2017 Edition

I have spoken to dozens of attorneys throughout Los Angeles County over the last 2 years. There are so many lawyers in the area I have them on standby. Last week an attorney told me he may relocate to San Diego as the competition is so freaking […]

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San Diego CA Personal Injury SEO Scene October 2016

San Diego CA Personal Injury SEO Scene October 2016

Hello, my name is Len. My team and I work with law firms around the country, helping sites rank, and developing content which ranks and converts. Since I am already watching personal injury lawyers around the country daily, sometimes I document my findings here. Today I am […]

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Google Local Map Results Change September 2016

Google Local Map Results Change September 2016

The Google Possum Update is here and it is affecting the placement of personal injury law firms in local search results, also called the “local pack” or “maps results”. Up until September 2016 local results were strongly correlated with high organic rankings and a Google My Business […]

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Are Live Chat Pop Ups Bad for SEO?

Are Live Chat Pop Ups Bad for SEO?

One of the most frustrating things I see when I visit a personal injury law firm’s site is pop up chat windows. These things drive me nuts, and I am a very patient web user. If they are driving me nuts, they are absolutely driving potential clients […]

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Lawyer Websites for Lease

Lawyer Websites for Lease

First of all this is not a place to rent or lease a website. This is an article explaining why you do not want to do such a thing and why it is a terrible idea. Leasing a car may not be a bad idea, depending on […]

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Content Tip #6: Pokemon GO

Content Tip #6: Pokemon GO

Pokemon GO has taken the world by storm. It has yet to be released in the UK and potential trainers (players) are going absolutely nuts waiting for it to come out. I was the first in the country to put out content about players potentially causing automobile […]

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Personal Injury Content Tip #5: Taxi Accidents

Personal Injury Content Tip #5: Taxi Accidents

Don’t expect this one to make the phone ring off the hook overnight or anything but taxi and taxicabs are often overlooked keywords in any personal injury lawyer’s content portfolio. A good taxi accident page will help with all sorts of long tail search. Sure, there aren’t […]

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How Much Legalese Should Attorney Website Content Have?

How Much Legalese Should Attorney Website Content Have?

For over 20 years I have created content for my previous companies and other clients. Then, I focused on personal injury content. While the businesses have been drastically different, there is something that remains unchanged: create content for your audience. Who is your audience? On the Internet, […]

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Why do some Google Ads Show Phone Numbers & Addresses?

Why do some Google Ads Show Phone Numbers & Addresses?

Today one of my personal injury clients asked me why a law firm shows telephone numbers, addresses, and driving directions in their Google AdWords Ad. In other words, how can your ad command more space and get clicked on more? AdWords has transformed many times over the […]

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This site exists to inform personal injury attorneys on how to do search engine optimization (SEO). My name is Len and my telephone number is 919-475-1883

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